Arctic Blaze

Service(s)

Branding
Visual Identity
Creative Direction

Illustrative logo design for a fireplace and chimney service local to the city of Anchorage, AK. The client was extremely open, however they knew they wanted the polar bear and in their words “it needs to be bad-ass” — which unfolded into a design that visually tells the story of the company name and could be recognized even without the text.

A stylized roaring lion mascot with a white mane, red tongue, and dark facial features on a dark gray background.
Black pickup truck with Arctic Blaze branding, featuring a bear graphic, orange, white, and black flame-like design, and contact information, set against a plain light gray background.
Logo for Arctic Blaze Fireplace Chimney in Anchorage, Alaska, featuring a roaring polar bear with flames.
Black and white line drawing of a roaring bear with its mouth open, showing sharp teeth.
A black baseball cap with a bear logo on the front.
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